SEO and Instagram Create Synergy for Marketing Professionals
Instagram came out with a bang, and since its birth, it has been just rowing. It is considered one of the fastest growing social media platforms in recent times and can be viewed as the same as social media giants like Facebook and Twitter. Leaving such a big social media platform untouched and not promoting your work and business there is a waste of valuable resource. What started as a picture sharing and filter editing app became another source for social media marketing. Any company not using this platform to improve their audience and customer base is losing out valuable revenue in the long run.
SEO for search engines
SEO for any search engine is essential. Moreover, social media is not out of this norm either. Even though social media is not exactly a search engine to be said, but still there are options where you can search for content relative to your need. Even Instagram offers this. Thus SEO is essential for your Instagram profile. SEO optimization is mainly incorporating a typical style of keywords and word listing in your uploaded content. By realizing proper SEO based content, you let search engines crawl your data correctly and thus put your profile in top search not just on your respective social media, but also on the search engine itself. After all, it is all connected.
SEO optimization for Instagram profile to gain more followers
Marketers all around the world have started using Instagram as a marketing tool. This social media platform can work like a miracle for your brand marketing strategy. Instagram is a very visual-based platform due to its primary photo sharing nature. So it is imperative that all your contents be visually enticing. Along with that make sure to include some caption that tells your audience a little about the experience that went behind creating that content, or the kind of message you want to send the content or anything that describes your content in the most exciting way. Then comes Instagram’s unique SEO format. You can include up to 30 hashtags using the hash (#) sign. It especially helps when you are trying to build a fan base and gain new followers for Instagram. When you use the hash sign before a keyword, it becomes a hashtag on Instagram. At present, you can up to 30 hashtags on Instagram. You need to make sure that all the hashtags are co-related to the content and therefore enriched your product is in the top results of the search.
Conclusion
Instagram now offers special business profiles which are a little different than the usual private profiles and you can get special insights from your posts that will give you a little idea of when to post and what to post. Like any social media platform. Instagram has some specific rules for its own users. As long as you abide by them and always keep updating your profile, you will not have any problem gaining new followers.
Author bio:Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.